There is some bad fashion news in the Chicago Tribune business section today. If you can make it to Navy Pier near the grand ballroom today at 7 pm, you can support four fashion designers. Don't be confused! There is only one official City of Chicago annual fashion event: Fashion Focus Chicago.
Chicago Fashion Week Unravels
4 designers planning own impromptu show
By Sandra M. Jones
April 23, 2008
Breaking into the fashion industry is never easy. For a handful of up-and-coming designers, it just got more difficult.
Chicago Fashion Week, a privately run show aimed at promoting the local fashion industry, canceled its weeklong event, including its marquee Wednesday fashion show, leaving a flock of fledgling designers stuck with racks of clothing, models, makeup artists and photographers—and no place to show.
But rather than pack it in, several of the designers have scrambled and will mount their own impromptu event Wednesday at Navy Pier.
Fashion Week's unraveling comes at a time when Mayor Richard Daley is attempting to trumpet the city's advent as a fashion hub. Chicago Fashion Week, run by MW Productions, has nothing to do with the city's fashion week, which takes place in the fall as Fashion Focus Chicago. But the name has created confusion and led at least some outsiders to jump to the conclusion that the private production is the primary venue for the Chicago fashion industry, akin to New York Fashion Week.
"We normally show during New York Fashion Week," said Laurean Ossorio, a spokesman for Carlos Campos Studio, a New York-based designer eyeing Chicago. "We thought it would be great to conquer the Chicago market. It's sad it had to come to this. At this point, we're trying to do damage control."
Word that the event was in trouble began circulating among designers this month. By mid-April the show's sponsor, MasterCard Worldwide, pulled out; it would have been MasterCard's first participation in the show.
"The size and scope of the event changed since we entered into the agreement," said Jon Schwartz, spokesman for the Purchase, N.Y.-based credit card company, declining to elaborate.
On Thursday, Mackett Hidalgo, director of Chicago Fashion Week, notified the designers via e-mail that he was canceling the event, citing a lack of ticket sales.
By Monday, Jorge del Busto, one of the designers who had been scheduled to show, rallied three other designers to put together an event that is open to the public at 7 p.m. Wednesday near the grand ballroom at Navy Pier.
"It's ruining the reputation of the Chicago fashion industry," said del Busto. "I can't let that happen. I know how much the designers worked for this to happen."
Elysia Hang-Fu, a recent fashion design graduate from Cleveland, has been preparing for the show, her first, since December.